Sales and Marketing
Concentration – Bachelor of Science
WHy Sales and marketing?
This marketing field offers a variety of interesting and challenging career opportunities, such as personal selling, advertising, packaging, transport, storage, market research, distribution, product development, wholesaling and retailing.
What is Sales and Marketing?
Sales and marketing is the process of planning and executing the conception, pricing, promotion and distribution of ideas, and goods and services to create exchanges that satisfy individual and organizational objectives.