Communication

The world of communication has always been fast-paced and fluid, evolving quickly to keep up with modern technology.

Today, these changes are happening faster than ever.

At Coker, our discussion-based round-table learning philosophy challenges you to explore, communicate, and defend your ideas, teaching you how to think critically and ask purposeful questions. You don’t just absorb information; you interact with the coursework in a way that trains you to think on a higher level. When you combine this learning environment with the communication program’s diverse coursework, you get a broad base of knowledge plus the ability to learn new skills quickly and think innovatively. So wherever the technology and trends of communication go next, you’ll be ready.

Key Classes for Your Success

Studies in New Media


New technologies are increasingly shaping the world around us and impacting our daily lives, including the ways we communicate. In this course, you’ll take an in-depth look at new and emerging media. We’ll discuss how these new media affect us, and how changing technologies may continue to have an impact in the future.

Argumentation


Have you ever had a disagreement with a friend, acquaintance, or even a stranger? Afterward, you may have thought, “I wish I had expressed myself better” or “I’m not sure I really made my point.” Sound familiar? In this course, you’ll explore the art of arguing in a convincing yet inviting way. You’ll learn strategies for persuasion and reasoning—and most importantly, you’ll practice engaging in productive, healthy exchanges.

Principles of Public Relations


Organizations, and sometimes individuals, must be able to understand and influence the way they are perceived by the general public. This course serves as an overview of the field of public relations, with a particular focus on PR as a tool for achieving goals in the modern world.

One Degree That Opens All These Doors

Communications Manager

$63,622

News Anchor

$58,970

Community Relations Director

$59,878

Media Buyer

$46,660

Lecturer / Speaker

$51,751

Lobbyist

$72,614

Marketing Specialist

$50,264

Publicist

$45,714

Public Information Officer

$54,113

Reporter

$41,276

Social Media Manager

$49,621

Meet Your Mentors